They

Use of the term 'they' is common in all political discourse but despite having no precise meaning, what it reveals about users of this term is quite straight forward.

'They' is often used to describe some Other, governmental, or powerful group, different to one's personal social circle: people who run things, make things happen. 'They' is used for the government or for unelected politicians. It is used for the corporate media, for individual journalists or for corporations. It is used for companies who advertise on T.V. or for groups who complain to the corporate media about something or someone.

'They' are always doing something, complaining about something, saying something, trying to push something through.

It is used for any one or any organisation that brings ideas to the attention of the wider public, whether seen or unseen, so it is often used, albeit indirectly, to describe those self-appointed arbiters of political thought: P.R. companies.

Use of the term 'they' is widespread and not inherently problematic when used in casual conversation but one must discriminate between knowledgable types using it out of laziness, and lazy types using it to prop up flaccid political beliefs.

Here 'they' represent one's unconscious acceptance into a pre-determined class system. It is a term used by those who gratefully assimilate into the realm of subservience; an acceptance of one's subordinate status. 'They' are not merely the democratically elected, 'they' are all those organisations that control your life, who you allow to control your life, who advertise and posture, who draw your attention and ideas towards trivialities, who make you care about the abstract and stop you caring about the real, gently, and subtly, realigning your idea of centrism, to coordinate your mind with theirs. When you use 'they' you are accepting the authority of the corporate, willingly and unquestioningly accepting their views, their beliefs.

Citation not needed; there is no need to look for supporting evidence, no need to scrutinise who says what and for what reason. No need to question; no need to think.

Over and out for now, guys!

xxx